McDonald Butler, Retail Tomorrow

Client: McDonald Butler
Event: Retail Tomorrow – Guest Speaker

Retail Tomorrow brings together leading retailers and technology providers to drive industry innovation. Kate Hardcastle’s talk ‘What would Mary Poppins do?’ proved thought provoking and insightful, with one guest describing it as “much harder-hitting than the framing device of the lovable Disney character would suggest, it probably took some retailers out of their comfort zone.”