Monthly Archives: June 2010

Congress Review: Seminar Video Reveal

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Insight with Passion today reveal the video element used in their recent Seminar at the World Congress in London. The Seminar focussed on ‘Using Retail Theatre to revolutionise your whole town centre experience’.

httpv://www.youtube.com/watch?v=eVELVBbneQk

IWP have also set up a YouTube channel – where we will bring progress, reflection and advice. The channel can be found here. Please add your comments and views and don’t forget you can request a coffee meeting with our partners by contacting us here.

Congress Week: Press Coverage

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Insight with Passion’s appearance at the World Congress this week is already receiving press attention:

Consultants put passion into retailing debate

TWO business consultants from Huddersfield are among keynote speakers at a major retail conference.

Kate Hardcastle and Richard Gomersall, partners at Insight with Passion, will address the fifth World Congress at London’s Queen Elizabeth II Conference Centre.

Kate and Richard have been asked to talk about the challenges facing stores in town and city centres – and how “retail theatre” can encourage more shoppers and improve sales.

Retail theatre focuses on how stores can transform their sales floor, increase footfall and profit by changing the look, feel, sounds and scents of their premises as well as the service they deliver.

Kate is an award-winning businesswoman with particular expertise in the UK furniture industry – where she has helped bring financial stability to client companies and improve their brands.

Richard’s background in business transformation includes holding executive roles in Asda, Mothercare and The Co-operative Group as well as managing a £4bn merger deal.

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World Congress 2010

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IWP are delighted to be attending and presenting at the 5th World Congress at the QE11 Conference Centre, London.

As part of our continual (and international) seminar programme, we will be delivering our Retail Theatre Seminar, focussing on Downtowns and Town Centres.

The congress runs from 16th – 19th June 2010 and further info can be found here.

Check back to our site for updates throughout the event.

Delight your Customers and Transform your Revenue Performance

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In today’s competitive market it is even more important that every organisation stays focused on their customer, does everything they can to enhance their service experience and create stand out and differentiation from their competitors. As the pace of change alters exponentially and the pressures on organisations intensify, the need for businesses to continually transform has never been greater. Following an over subscribed seminar at the UK Interiors show in January , the ‘Insight with Passion’ team, were invited to the BISA conference in Budapest to pass on their wealth of ideas on how Spa’s can increase sales through engaging their customers and colleagues.

Richard Gomersall and Kate Hardcastle (IWP Partners) presented a motivational seminar on how to increase your revenue through tried and trusted “Retail Theatre” techniques. They strategically guided the audience you through a journey of delivering consistently high standard of service and continual relationship development. “We will highlight the journey from a customer’s perspective, and advice on potential advantage points and also possible pitfalls” said Kate Hardcastle. “Delegates cam away from the session with a clear sense of how to engage and retain the hearts and minds of the customer”, explained Richard Gomersall “whilst building solid development plans for the future”.

The seminar on ‘Transforming Your Revenue Performance by Delighting Your Customers’, presented delegates with the best way to get results and how to fully engage the ‘2 C’s’ – consumers and colleagues, keeping them at the heart of each business. It provided clear and refreshing advice on how you can focus efforts of your Spa team to increase revenues and delight customers.